Berkley Powerbait Power Worm 7" Watermelon Red Glitter

The Worm That Started It All — Still Winning.

Some baits earn their place in the tackle box and never leave. The Berkley Powerbait Power Worm 7" in Watermelon Red Glitter is one of them. A proven, time-tested worm that works across seasons, water conditions, and bass moods — this is the go-to soft plastic for anglers who want consistent results every time they hit the water.

Why the Power Worm Never Goes Out of Style

• Legendary Berkley Powerbait Formula: Made from Berkley's original Powerbait compound — a soft, durable, and highly attractive material that bass simply can't resist. The formula has been trusted by anglers for decades and continues to deliver.
• Watermelon Red Glitter Colour: One of the most versatile and proven colour patterns in bass fishing. The watermelon base mimics natural forage while the red glitter flash catches light and triggers reaction strikes — especially effective in stained water, low light, and overcast conditions.
• 7" Length: A full-sized worm that covers water efficiently and presents a substantial profile to bass. Perfect for Texas rigging, wacky rigging, and drop-shot setups.
• Keystone Tail: The iconic keystone tail design creates a natural, undulating swim action as the worm sinks and is retrieved — mimicking an injured baitfish or worm and triggering instinctive strikes.
• Slow Sinking Action: Sinks slowly and naturally, allowing bass to inspect and inhale the bait before striking — ideal for finesse presentations and pressured fish.

How to Fish It

Texas rig it through heavy cover and structure, wacky rig it for open water finesse, or drop-shot it in deeper water. The Watermelon Red Glitter pattern shines in stained water, early morning, and evening — anytime bass are relying on flash and movement to locate prey. A must-have in every bass angler's soft plastic arsenal.